We Found an Easy (& Money-Saving) Way To Pull Off the 'Grocery Girl' Aesthetic This Summer
If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission.
As summer heats up, it’s time to dive into the fun and playful world of new fashion trends. From the timeless tennis core and polo club looks, showcasing crisp white fabrics and preppy silhouettes, to the sophisticated minimal tones and tailored lines reminiscent of Meredith Blake from The Parent Trap, there’s a plethora of trends to explore this season. But one trend that’s truly capturing our imagination is the “grocery girl” aesthetic. This whimsical trend, inspired by one of life’s basic necessities — food — is all about embracing bright colors and playful patterns adorned with illustrations of your favorite meals and snacks.
More from SheKnows
Today's Top Deals
Lululemon Just Dropped a Pickleball Collection Full of Stunning Exercise Dresses & Skorts
You Can Save Up to 40% Off Fire TV Products During Today's Huge Amazon Sale
But considering how this trend can be seen as just a seasonal fad, it might not be worth entirely investing in and buying a whole new wardrobe to do so. Instead, the easiest way to achieve the aesthetic is fashion’s best-kept secret — Rent the Runway. With Rent the Runway, you can access a whole virtual closet of core trends, new aesthetics, and fads with a click of a button. The service offers three subscription plans starting at $89, which allows you to choose up to five items a month.
If you’re just looking to see if a particular style works for you, you can also rent individual pieces for a specific time or event starting at $30. So perhaps you want to wear a citrus-printed dress to a cookout this weekend or a chic mini dress adorned with your favorite cocktail to a cocktail party; Rent the Runway would be the place to find it and all your other grocery girl aesthetic needs.
To show you just how delectable these styles are, we gathered a bunch of yummy food and fruit-adorned pieces, all available to rent this season. Trust us, with these looks, you’ll surely have delicious taste.
Rachel Antonoff Spritz Gwen Dress
$35 to Rent $275 Original Retail 87% off
This mini dress is a must-have for those who can’t resist an Aperol spritz! It’s a burst of fun and playfulness with its light blue checkered pattern and a large glass brimming with a refreshing spritz, complete with a striped straw. And if you look closely, you’ll notice the thin spaghetti straps mirroring the red and white stripes of the straw — it’s all about the details, folks!
Hunter Bell Peyton Dress
$50 to Rent $395 Original Retail 87% off
This button-up shirt dress is the epitome of the grocery girl aesthetic. The vibrant colors can match with just about any shoes or accessories in your wardrobe. The print features an array of different fruits and vegetables, like melons and avocados, that are reminiscent of yummy summertime meals.
Rachel Antonoff Antonia Top & Vinne Skirt
$30 to Rent $175 Original Retail 83% off
$40 to Rent $275 Original Retail 85% off
This two-piece midi skirt set is like an old-school tomato-printed apron and oven mitt set but makes it fashionable. The green, yellow, reddish, and orange hues offer a warm color palette perfect for summer. The A-line skirt has a thick belted waistband with roomy side pockets that’ll come in handy while on the go.
Kate Spade New York Lemon Toss Tiered Dress
$50 to Rent $378 Original Retail 87% off
There’s something about lemons and lemon prints that are synonymous with the summertime. Whether heading to the coast of Italy or just strolling through your city, wearing this tired midi dress will be a summer showstopper. It has pretty tie-straps at the shoulders and a flattering empire waist that’s very on-trend right now.
Ciao Lucia Aukai Dress
$35 to Rent $285 Original Retail 88% off
If you’d rather not wear fruits and veggies but still want to tap into the trend, consider this pretty fish-printed mini dress. It has thick, wide straps with a square neckline and a small open back cut out — with comfy low-top sneakers or strappy sandals for a cute and casual look.
Borgo de Nor Analu Skirt
$69 to Rent $445 Original Retail 84% off
Combine two trends with this saucy mini skirt. Covered in lemons, tangerines, and beautiful hydrangeas, this bold skirt is a perfect statement piece that’ll easily make a cute outfit with a comfy t-shirt you already own.
More Top Deals from SheKnows
Best of SheKnows
26 of the Best Under-$20 Red Lipsticks to Channel Your Inner Swiftie
Best Under-$10 Lookalikes of the Viral Clinique Black Honey Lipstick, According to TikTok
18 Gorgeous Ways to Bring a Little Disney Magic Into Your Home
Sign up for SheKnows' Newsletter. For the latest news, follow us on Facebook, Twitter, and Instagram.
